WWII-era Vintage Sweetheart Necklace | Coast Guard VB106

This vintage WWII sweetheart necklace bears the US Coast Guard insignia on mother of pearl pendant. The .925 sterling silver chain measures 18 inches and the pendant measures 1 3/8 x 1 inch. The piece is authentic, as it was purchased through the Ohio Valley Military Society.

This piece has been restored as close as possible to its original condition, cleaned gently by hand with steam, polishing cloths, and good old-fashioned elbow grease.

This vintage item is approximately 70 years old and has been loved and cherished by a previous owner, there will be some slight wear or imperfections. If there is any noticeable wear or defect, it will be mentioned here.

Sweetheart jewelry was a token of affection from a service member originally given to their sweetheart. This tradition started in WWI, but became increasingly more popular during World War II era (1939-1945), as cloth was rationed as part of the war effort. As a result,  clothing was unadorned and simple. Wearing a sweetheart brooch, bracelet or necklace not only served as a connection to a loved one who was fighting overseas, but gave the wearer a sense of style. Sweetheart jewelry expanded to all relations, including wife, girlfriend, mothers and sisters.